produttori — Ortona · Abruzzo
On the seafront of Ortona, just steps from the Adriatic, Via Cavour is home to a butcher's shop that customers struggle to call by that name alone — because Selvarossa is something more: in-house processing, meticulous selection of meats, and a counter that tells, every day, the story of Cinzia and Daniele's care.
Only carefully selected meat reaches the processing counter: veal, pork, chicken and rabbit chosen for quality and freshness, then entirely prepared in house. No step is delegated: every cut, every preparation is made here, under the hands of those who know the raw ingredient piece by piece. This is the difference customers recognise from the very first taste.
The gesture is the same as always: kneading, rolling, tying. The house-made arrosticini (skewered lamb cubes) — the shop's flagship product — are made one by one; the artisanal hamburgers follow recipes studied down to the last detail; involtini (stuffed rolls) and rollè (rolled roasts) complete a range of ready-to-cook items that bring the workshop's craft to the table without giving up anything of its original quality.
From the shelf to the deli counter, the offering expands: cured meats and fresh dairy sit alongside the prepared dishes, while the Cibore platform delivers the entire selection to your door, with online booking and pickup without queuing. A butcher's shop that has built a service system around quality, without letting convenience take anything away from the direct relationship with the people who run it.
Cinzia and Daniele are always at the counter: discover the full page to explore the entire selection and order directly from Selvarossa.
